Introducing Our New Head of Sales and Marketing!  

We are delighted to announce the appointment of Paula Goddard as our new Head of Sales and Marketing. With an impressive track record in driving business growth and a deep understanding of market dynamics, Paula brings a wealth of expertise and leadership to our organization.  

Paula brings with her 25 years of commercial sales, business development and marketing experience, gained largely from blue chip, branded FMCG organisations including Diageo and Sara Lee Corporation where she had demonstrable success in identifying and converting brand building opportunities, leading first to market launches and delivering significant profitable growth to both Client and Brand. 

In recent years she has been working with some of the world’s biggest technology brands to deliver pan European technical projects where her focus was solely on delivering high quality, accurate data on time and in budget, in line with Client expectations. 

As the Head of Sales and Marketing, Paula will play a pivotal role in developing and implementing strategic initiatives to drive sales, enhance customer engagement, and strengthen our brand position. With her extensive experience in sales management, marketing strategies, and market analysis, Paula is poised to lead our sales and marketing teams to new heights of success.  

“I am looking forward to working alongside the team in building, implementing and delivering a strategic sales and marketing plan that will further cement Seda’s growing importance and contribution to the Pharma sector.” 

At Seda, we believe that our success lies in our ability to effectively communicate the value of our services and build lasting relationships with our customers. With Paula at the helm of our sales and marketing efforts, we are poised to capture new opportunities and drive revenue growth. 

Please join us in congratulating Paula on her new role as the Head of Sales and Marketing. We are thrilled to have her join our team and look forward to the positive impact she will have in expanding our market presence. Together, we will embark on a journey of growth, customer satisfaction, and market leadership.